Cocorose London

Case Study

Project Overview

Cocorose London is a UK based shoe brand specializing in foldable shoes and flats to liberate the working woman. Founded by Janan Leo, this award winning brand makes a stand against heels and can be found in stores internationally. Cocorose London have fast become go to, cult footwear brand for modern, strong women leading on-the-go, leading lifestyles.

Project Context & Challenge

THE CHALLENGE

project challenge
To make a plan for increasing revenue, assisted by escalating the brand value of the Cocorose London's website online.

Tracking the activities of the website users as well as constantly evaluating the performance of its digital marketing channels – SMO, SEO, and PPC. Developing best schemes to increase leads, customer base & ROI.

How we helped the business

help in business
Changing the previous website into a functional, highly interactive and clean platform in order to showcase the services, business expertise and its core values.

Running a successful digital marketing campaign including major channels – social media optimization, paid marketing and organic search engine.

Process & Insight

Building everything from the scratch

We at Diglon set a goal to showcase the business in the best way and increase awareness about its services, expertise & core values. We focused on increasing the customer base and ROI by creating innovative and best digital marketing solutions of the industry.
Our Digital Marketing team discovered and analysed Cocorose London's brand positioning & keyword falls. The team was making strategies to improve optimisation, increase functionality, thorough tracking and setting targets for every new phase and was extenuating feasible changes on site effectively. We successfully implemented SMO, PPC and SEO marketing campaigns to achieve results and deliverables beyond our client's expectations.
Case process

Results

About project result

THE NUMBERS

  • 188k impressions within 2 months
  • More than 38k visitors
  • Over 168k views
  • More than 850 goal conversions
More about this project

& MORE

  • Improved Organic, Social & Referral Traffic
  • Increased rankings & Improved visibility
  • Conversions through multi channels
  • Driving steady revenue growth – Organic & Paid